On our big day, my shirt was a big disappointment. I experienced the same frustration that countless dress shirt wearers have when they go tie-less: The shirt collapses into a sloppy mess.
Why does it happen? Because every dress shirt has a fundamental design flaw: The placket (part with the buttons and holes) has no built in reinforcement. This leaves the casual dress shirt wearer looking and feeling sloppy.
We designed and patented a permanently installed reinforcement (stay) that hides discretely between the layers of the placket, allowing your shirt to retain a crisp appearance.
How does it work? The lightweight material is held in place for the life of your shirt by just 2-3 stitches, and is designed to withstand all forms of care - washing, drying, ironing, and dry cleaning. Easy 3-step install instructions are included with every order. Just bring your shirts and stays to your local dry cleaner or tailor. We may even know one close to you...See a Map of Installers >
Once you've experienced the difference Million Dollar Collar has on your shirts, you'll never look at dress shirts the same way again. Better yet: They're permanently installed, meaning you'll never have to deal with or even think about the problem again.
Men and Women around the world are experiencing the difference and turning heads with the crisp appearance of Million Dollar Collar. Isn't it your turn?...